Torchiere lamps throw light at the ceiling and let the room bounce it back. That is why one of them can do the job of three table lamps — and why this one puts out 3,000 lumens, roughly what a 200W halogen managed, from a 30W LED.
The controls matter as much as the output here. Warm it to 2,700K for the evening, push it to 6,500K for a puzzle or a spreadsheet, and dim it anywhere between 10% and 100%. There is a remote, and there is also a foot switch — because remotes have a habit of disappearing into sofas.